Customer retention stories - Page 4
The email you almost sent: Why skipping verification costs you customers
Tue, 30th Dec 2025
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data protection
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cx
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martech
Skipping email verification can throttle your campaigns, wreck deliverability, and quietly bleed customers from every send you make.
Data quality issues - Top causes and consequences
Mon, 22nd Dec 2025
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data analytics
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digital transformation
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cx
Flawed, fragmented data is wasting time, money and AI potential; firms must fix ownership, visibility and tooling to restore trust.
Sage predicts trust & agentic AI will reshape channel
Sat, 20th Dec 2025
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saas
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uc
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data protection
Sage's Gretchen O'Hara says trust and agentic AI will determine which channel partners win, grow and keep customers by 2026.
Black Friday returns surge threatens brands' profits
Wed, 17th Dec 2025
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uc
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cx
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martech
Record Black Friday online sales risk hollowing out profits as soaring returns, refunds and BNPL queries squeeze retailers' margins.
Why address accuracy matters more than ever amid rising tariffs
Tue, 16th Dec 2025
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cx
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martech
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supply chain
With tariffs climbing and margins squeezed, businesses are turning to precise address data to cut delivery costs and avoid customs delays.
Supply chain failures cost consumer brands over USD $12bn
Mon, 15th Dec 2025
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data analytics
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digital transformation
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cx
Supply chain failures now cost consumer brands over USD $12bn a year, driving complaints, lost business and a scramble to boost resilience.
Intel 471 appoints new CRO & CTO amid rapid growth
Wed, 10th Dec 2025
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saas
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cx
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martech
Intel 471 promotes Amy Minyard-Bishop to CRO and Steve Micallef to CTO as it scales cyber threat intelligence amid surging global demand.
UK sees world's highest Black Friday growth led by loyalty spend
Fri, 5th Dec 2025
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cx
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martech
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ai
UK saw the highest global Black Friday growth at 16%, driven by loyalty spend, AI tools, and personalised retail experiences, outpacing US and ANZ markets.
E-commerce businesses urged to treat payments as profit drivers
Wed, 26th Nov 2025
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cx
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martech
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partner programmes
E-commerce firms are urged to view payments as profit drivers, with C-suite support key to boosting revenue and enhancing customer experience, says Ecommpay.
Hello Klean secures GBP £1.5 million to fuel global expansion
Tue, 25th Nov 2025
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fintech
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cx
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martech
Hello Klean has secured GBP £1.5 million in debt funding from fintech firm re:cap to boost its global expansion and product innovation.
Building trust in AI-driven subscription services in 2026
Sat, 22nd Nov 2025
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cx
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martech
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ai
In 2026, transparency in AI is vital for subscription services to build trust, ensure fairness, and maintain customer loyalty amid rising ethical concerns.
Online retailers see Black Friday boost but loyalty lags behind
Thu, 20th Nov 2025
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cx
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martech
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e-commerce
Online retailers see a Black Friday traffic and sales surge, but only 22.6% of new customers return within a year, highlighting loyalty challenges.
The evolution of loyalty toward agentic financial journeys
Wed, 19th Nov 2025
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data analytics
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fintech
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cx
Banks and credit unions are shifting from transaction rewards to building trust and personalised relationships, using AI to anticipate customer needs and enhance loyalty.
Amplitude unveils AI tool to turn feedback into clear insights
Mon, 17th Nov 2025
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data analytics
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cx
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martech
Amplitude launches AI Feedback, a tool that uses AI to turn scattered customer feedback into clear, actionable insights across multiple channels.
AI, social media & flexible payments to drive festive shopping
Fri, 14th Nov 2025
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crypto
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cx
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martech
AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.
What do good cohorts actually look like?
Fri, 31st Oct 2025
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cx
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martech
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opinion
PvX reveals most teams misjudge scaling, showing top cohorts reach >150% net ROAS by M12, highlighting consistency and long-term growth over fast payback.
Wayflyer launches Hosted Capital to embed financing in apps
Fri, 17th Oct 2025
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fintech
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cx
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martech
Wayflyer launches Hosted Capital, enabling platforms to embed finance offers directly into apps, boosting revenue and easing access to funding for businesses.
Sales streaming vs. sales seeking: How RevOps just became B2B's most important team
Thu, 9th Oct 2025
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cx
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martech
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cdp
RevOps teams now lead B2B sales success by uniting marketing and sales, boosting win rates by 59% and cutting GTM costs by 30%, says Boston Consulting Group.
Teradata launches AI-driven customer intelligence for real-time CX
Wed, 8th Oct 2025
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data analytics
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cx
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martech
Teradata launches Autonomous Customer Intelligence, an AI-driven software turning raw data into real-time customer actions to enhance experience and loyalty.
Rob Tarkoff appointed CEO as Seismic enters next growth phase
Fri, 3rd Oct 2025
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cx
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martech
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oracle
Rob Tarkoff has been appointed CEO of Seismic, succeeding co-founder Doug Winter, as the company enters a new phase of growth and innovation.