Customer data stories - Page 8
Marks & Spencer cyber attack sparks customer data security fears
Thu, 15th May 2025
#
data protection
#
phishing
#
martech
Marks and Spencer's recent ransomware attack exposed customer data, raising concerns over cyber security and highlighting the need for robust protection and swift response.
NICE & ServiceNow partner on AI to unify customer service
Thu, 8th May 2025
#
crm
#
uc
#
devops
NICE and ServiceNow partner to launch an AI-powered platform by Q4 2025, uniting customer service and enterprise operations for faster, seamless fulfilment.
Amperity launches AI agent to unify fragmented customer data
Fri, 2nd May 2025
#
devops
#
data analytics
#
martech
Amperity unveils its Agentic AI 'Identity Resolution Agent' to help firms unify customer data, cutting profile creation from months to hours with AI-powered automation.
One in fourteen workers use China-based AI apps, study shows
Fri, 18th Apr 2025
#
data protection
#
cloud security
#
martech
Employees use an average of 254 AI apps at work, with 7% trying China-based platforms, raising serious data security concerns, Harmonic Security finds.
Amperity names Dawn Lepore Chairman of the Board
Mon, 7th Apr 2025
#
digital transformation
#
fintech
#
cx
Amperity has appointed Dawn G. Lepore as Chairman of its Board, bringing her extensive experience in technology and retail to the role.
Adobe & AWS join forces to enhance digital marketing
Wed, 19th Mar 2025
#
hyperscale
#
cx
#
martech
Adobe has announced a significant partnership with Amazon Web Services, aiming to enhance marketing and creative capabilities for businesses through advanced cloud integrations.
Mostly AI launches open-source toolkit for synthetic data
Thu, 6th Feb 2025
#
data analytics
#
martech
#
cdp
Austrian firm MOSTLY AI has launched the first open-source toolkit for generating synthetic data, enabling businesses to train AI models while safeguarding privacy.
Bringing personalized loyalty strategies to life: From promise to reality
Wed, 22nd Jan 2025
#
data analytics
#
cx
#
martech
Forrester's latest report highlights effective strategies for brands to personalise loyalty programmes, showcasing success stories from retailers like Loblaw and Woolworths.
CybeReady releases new Data Privacy Toolkit for CISOs
Thu, 25th Jan 2024
#
data protection
#
data analytics
#
martech
Global security firm, CybeReady, introduces a free Data Privacy CISO Toolkit to support data protection initiatives, coinciding with Data Privacy Week.