UCP stories

Google maps out an AI-first overhaul of ads, Search and shopping, betting on creator-led influence and emerging agentic commerce tools.

Google has launched an open Universal Commerce Protocol to standardise AI shopping flows across search, apps, merchants and payments.

Google launches a Universal Commerce Protocol and Business Agent tools as it bets on AI agents to drive the next era of online shopping.

Google launches Universal Commerce Protocol to link AI shopping agents, retailers and payments in a new ‘agentic commerce’ push.

Ant backs Google’s new Universal Commerce Protocol to standardise how AI agents handle shopping, payments and post-purchase support.

Hitachi Vantara and Google Cloud collaborate to launch the Hitachi Unified Compute Platform for GKE Enterprise, enabling efficient and secure management of hybrid cloud operations.

Hitachi Vantara upgrades its UCP family, introducing NVMe SSD caching and GPU servers, alongside enhanced solutions for SAP HANA, Oracle databases, and VMware.