Opinion stories - Page 18

Accurate address data is emerging as a critical, often overlooked weapon in the fight for reliable digital identity verification and fraud control.

AI-driven fraud, deepfakes and synthetic IDs are redefining 2026 risk, forcing firms to ditch reactive tools for layered, intelligent defence.

Digital transformation falters not for lack of tech, but because untrusted data quietly undermines scale, speed and customer experience.

Generative AI promises transformation, but without modern, rigorous data governance frameworks, projects risk failure, fines and lost trust.

Skipping email verification can throttle your campaigns, wreck deliverability, and quietly bleed customers from every send you make.

Bad data is quietly wrecking Asia's eCommerce, fuelling failed deliveries, higher costs and eroding customer trust from click to doorstep.

North Korean hackers stole USD $300M via fake Zoom calls; robust identity checks could have broken the scam's chain of trust.

As cross-border payments soar towards USD $1 quadrillion, businesses race to tackle identity fraud with AI, biometrics and smarter data.

In 2026, agentic AI, digital twins and AR wearables shift from hype to daily tools, reshaping how security risks are detected and managed.

Flawed, fragmented data is wasting time, money and AI potential; firms must fix ownership, visibility and tooling to restore trust.

Automation, on-device AI and smarter device management are set to transform Canada's frontline industries and redefine digital operations by 2026.

Martech guru shares a customer decisioning blueprint to tame AI, data and channels, ushering in autonomous, truly intelligent marketing.

Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.

ELMO Software is shifting from reactive HR to AI-native, human-centred systems that predict needs, boost productivity and preserve trust.

In 2026, AI-driven visual media, provenance tools and gamified experiences will redefine how brands build trust and personalise content.

With tariffs climbing and margins squeezed, businesses are turning to precise address data to cut delivery costs and avoid customs delays.

PvX reveals why early ROAS and sticky monetisation curves now dictate mobile gaming UA performance, channel strategy and payback risk.

AI-powered music therapies promise relief for dementia and Parkinson's patients, but tangled licensing rules could stall life-changing apps.

Music tech boss Con Raso predicts AI, anti-fraud tools and fan-powered models will reshape streaming, gaming and DSP catalogues by 2026.

Cybersecurity teams face digital border taxes, AI-first clouds, agentic AI threats and the end of VPNs as 2026 reshapes digital risk.