Paysafe has joined Primer's payments platform, giving online merchants on Primer access to its card processing services.
Paysafe connected through Primer for Partners, a no-code integration product that lets payment providers build and manage their own connection to Primer's infrastructure. Merchants using Primer can now route credit and debit card transactions to Paysafe through the platform.
Primer's system lets merchants choose their preferred payment service providers and direct transactions between them. With Paysafe now live, it is already processing payments for merchants in North America, Europe and Australasia.
The partnership expands Paysafe's reach in payment orchestration, where merchants use software layers to manage multiple providers through a single setup. It also gives Primer another card processing option for businesses selling online across several markets.
Paysafe said it tailored the integration for merchants in sectors including iGaming, social gaming, financial trading, eCommerce and travel. The company operates in more than 130 countries, and its card processing business draws on more than three decades of experience in approval rates.
Broader access
Primer for Partners was introduced to enable payment service providers to add themselves to Primer without requiring direct coding work from Primer's teams. In this case, Paysafe's technology team managed the integration itself.
The set-up could also allow Paysafe to expand the services it offers through Primer beyond card payments. It plans to add local payment methods over time, including the Skrill and Neteller digital wallets, as well as PaysafeCard and PaysafeCash.
The companies framed the agreement as a way to widen merchant choice within a single payments infrastructure. For merchants, access to multiple providers can help with geographic coverage and transaction routing, especially where approval rates and local payment preferences vary by market.
Primer was founded by former Braintree and PayPal executives and sells infrastructure for finance and payments teams seeking to manage payment complexity on a single platform. Its customer roster includes businesses in travel, fintech, eCommerce and digital services.
Primer has raised USD $170 million from investors including Sofina, Peak XV Partners, ICONIQ, Tencent, Accel, Balderton and Speedinvest. Paysafe reported annualised transactional volume of USD $167 billion in 2025 and employs about 2,800 staff across 12 countries.
"We're delighted to partner with Primer, whose Primer for Partners solution empowered Paysafe to develop a bespoke integration, streamlining the payment journey for Primer's merchant partners and their customers. We look forward to strengthening our offering within the Primer infrastructure and growing our presence across the broader payment orchestration space," said Rob Gatto, Chief Revenue Officer at Paysafe.
"Paysafe joining Primer for Partners is exactly what this solution was built for. The company came to us, built its own integration from the ground up, and Paysafe is already live and processing payments for our merchants. That's the paradigm shift we set out to create. For our merchants, having Paysafe accessible through Primer means more choice, better coverage, and faster access to a payment provider that's been optimizing card performance for decades," Gabriel Le Roux, Chief Executive Officer and Co-founder at Primer, said.